As you begin developing a new product, it is important that you focus on finding high-quality pet food ingredients. These ingredients should provide bountiful nutrients and be easy for pets to digest. They should also work well together, meshing into a complete food item that is delicious, nutritious, attractive, and easy to eat.
Pet Food Ingredients
Consumers are growing more and more concerned about their pets’ nutrition. As they scan through the products available at their local pet stores, they’re looking for natural ingredients that will benefit the bodies of their dogs and cats. For example, today’s discerning pet owners often have the following concerns:
- Consumers want to see a short list of familiar and natural ingredients that will give them confidence in the pet food’s quality.
- Knowing that items are listed by weight, customers will focus on the first few ingredients. To quickly satisfy their need to know, the first five or six items should be clearly recognizable.
- Premium pet food customers are eager to avoid ingredients like artificial preservatives, coloring agents, and, in some cases, animal by-products.
- Consumers relate their pet’s diet to their own diet. They want to see items they know to be beneficial, like vitamins, minerals, fatty acids, and energy-boosting carbohydrates.
To create a successful product, manufacturers must combine the habits of consumers, the essential pet food ingredients required for a healthy diet, and their own concerns regarding cost and marketability. In addition, you must consider the state and federal regulations regarding pet food ingredients to ensure that your product is safe and lawful. Other common concerns that arise during the development of a new pet food product include digestibility, appearance, texture, cost effectiveness, and accessibility.
If you’re interested in improving your company’s pet foods, do yourself a favor and check out IsoNova’s innovative egg products. Not only are egg products familiar to customers and known to be a great source of protein, but they are also the most digestible and functional protein around. Their whipping and coagulating properties will improve your pet food’s texture and appearance, and their numerous nutrients will strengthen pets’ bodies by boosting their immune systems and supporting their growth. To learn more about the benefits of our dried egg product, please contact IsoNova® today.
